In my last post, I discussed a few of the benefits of providing your buyers with small shipping discounts. When doing so, you are giving shoppers an incentive or a reward for doing business with you. So, what type of shipping discounts could you offer?
Free Shipping
Reduced Shipping (such as a certain dollar amount or percentage off)
Buy Two Items, Get Free Shipping
Buy Three Items, Pay Only One Shipping….
The list is endless. As an important reminder, don’t offer huge discounts on items that are costly to ship. This will have an impact on your profits.
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